David and Goliath

David & Goliath - Size Doesn't Matter

The New Zealand Small Business Awards


David was a young sheperd boy who took on Goliath, a Philistine Warrior/Giant to settle a dispute. David picks up 5 stones from a riverbed but only uses one to slain Goliath with a slingshot directly between the eyes to knock Goliath out. After Goliath's fall; David picked up Goliath's sword to cut off his head. David's victory indicated that he was worthy to become Israel's next King.

The moral of this story was that size doesn't matter. David is small but he was not afraid of taking on this giant because he had faith that he would succeed. This story is the inspiration behind the New Zealand Small Business Awards. The David Awards commenced in 2008 to recognise the unsung heroes in home and small business – the Kiwi Davids taking on the Goliaths of the New Zealand business landscape. 

This year they had the largest number of finalists for each category than ever before with an extremely diverse range of businesses across sectors for products and services. David’s five river stones represent Courage, Tenacity, Ingenuity, Excellence and Authenticity. We are so proud to have been awards some stones and to be considered as finalist in this years awards.


The David Awards 2021

The David Awards recognise the unsung heroes in home and small businesses throughout New Zealand. They acknowledge the small business heroes who contribute so much to this country, their communities, their families and the Kiwi business landscape, and who are seldom recognised for it. 




Fledging Award

 A young or start-up business which has been trading for under two years. The owner will be passionate about their business, and the business itself will be smart, quirky, or just very professionally set up.





Inspired Use of Marketing Award

A business which punches above its weight in terms of getting the word out, achieving profile and attracting business. Typically, this Award recognises a business which knows how to find potential customers using a variety of media effectively and which understands how to communicate with members of its target audience and get them to take the next step towards a purchase.


We have also entered "The People's Choice" Award and wish to thank all of you who have supported us with your vote. We really appreciate it.

Join us at thedavidawards.co.nz on 14 October at 11 am for a video announcement of the Category Winners and Supreme Winner of The David Awards 2021.

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