Get Summer-Ready with Lusid's Limited Edition Leisure Wear Collection! 🔥☀️ Don't Miss Out!

Every year, we eagerly anticipate our annual Lusid merch release, and this year, we're excited to switch things up a bit. Instead of offering just one limited item, we're launching a whole collection of leisure and lounge wear, specially curated to get you in the summer spirit! The reason this range has come into existence is that I wanted to wear my brand every day, and it was important to me that this range gave me that same Lusid fresh feeling of freshly washed hair.

This is a comfort range that I wanted to make accessible for individuals of all shapes and sizes to look and feel good. Black is a flattering color that is easy to mix and match with other wardrobe items. I really wanted this range to be made from recycled fabrics and New Zealand-made, but unfortunately, the reality of small print runs made this unaffordable. So, I have had to make some sacrifices in choices for this range of leisure and lounge wear. This presale is a bit of a test and learn, as clothing is not and will not continue to be our reason for existence. As an entrepreneur, I have learned that you often need to just try and be willing to fail. Eventually, trial and error will lead to success. So, this limited-edition range is a great way to try and get some more brand awareness for Lusid. If this goes well and there is demand for it, my ambition is to get recycled NZ-made fabrics in the future or even partner with a local brand for a future Lusid merch launch.

Our summer collection is packed with stylish and comfortable options, and we are excited to finally be able to share them with you. You now have the chance to pre-order these fantastic items, and we think you'll agree that they're not only perfect for treating yourself but also make fantastic gifts for your loved ones. Whether you're planning a summer getaway or simply looking forward to relaxing at home during the holidays, our collection is designed to keep you comfortable and stylish all summer long. Stay tuned for the presale details, and let's make this summer your most stylish one yet!

The Lusid 23 Merch Collection

All these items are available for pre-sale until October 31st, with delivery starting 14 days after ordering.

First up in our Lusid collection is our Lusid Cropped Hoodie, perfect to layer on in the evenings once the sun has set. Super warm and comfy and the perfect item to change up your summer wardrobe with style.

Next, we have our Lusid harem pants, which are lightweight and loose-fitting for comfort. They also provide enough coverage to protect you from the sun. Great for everyday lounging.

If you like to be a little different, you can try our Lusid harem split pants, which are great for yoga, dance, and lounging around the house.

Last but not least, our Lusid swimwear range features a cropped top and high-waisted bottoms, offering a flattering fit in black.

Get ready to elevate your summer fashion game with Lusid's incredible collection, designed for every summer activity under the sun! Whether you're hitting the beach, dancing your heart out, practicing yoga, or simply unwinding in style, our versatile pieces have got you covered. Don't miss out on this opportunity to experience that fresh Lusid feeling while revamping your summer wardrobe. Place your presale orders today and be the epitome of summer chic. Act fast, as the presale ends on October 31st. Your summer leisure journey starts here with hair happiness and Lusid merch so you can look and feel good! ☀️👙🌴