lusid beauty

  • Pride Month Marketing: "I don't feel supported, I feel used"

    Pride Month Every June, advertisements from the big corporates and franchises of the world start to get a lot more...colourful. The logos get swapped to rainbow versions overnight. Suddenly every big corporate is saying that they are an ally. But sure enough, by July 1st, much of that has disappe...
  • New Year, Natural Hair!

    I've only ever successfully stuck to one drastic new year's resolution in my life back in 2017 (going vegan). I don't like the idea of "New year, new me" but I do like the idea of "New Year, improved me". Although I do acknowledge that's far less catchy. But even so, it doesn't stop me from taking the opportunity to set a goal at the start of every year. No matter what the outcome is, it's still an opportunity to make a positive change in your life.
  • Support Local: How Covid-19 affects Lusid and other small businesses

    Lockdown is challenging for everyone in different ways and it is particularly difficult for small businesses. At Lusid, we are no strangers to the lockdown struggle. We are based in Tāmaki Makaurau which has meant learning to adapt to sudden lockdowns but it has also meant working under restrictions for much longer than other places in Aotearoa.